Our goal is to elevate the voices of critical drivers of publisher revenue strategy and operations and to help the next generation of revenue rockstars to emerge and help lead the way.
We'll come together for one jam-packed day of content and networking opportunities, tackling essential topics from new angles.
Navigator participation is by invitation only. The most influential operations people will be invited to attend and bring one of their up-and-coming colleagues to join them, creating an opportunity to network with people inside and outside their organization.
Morning Breakouts
How will the Top U.S. Privacy Enforcement Priorities Impact Publishers and Platforms in 2023 and Beyond?
Alan Chapell, President, Chapell & Associates, Chairman of the Board, Network Advertising Initiative
Alan Chapell brings his privacy expertise to lead a meaningful discussion about how publishing execs like you can prepare for the policies of tomorrow. With a primary focus on California, Colorado, and FTC, Alan will share what he thinks will be low-hanging fruit for U.S. regulators over the next 18 months: health, DPAs (or lack thereof) as “broken taillight” offenses, precise location, secondary use of data, opt-out signals, and more.
Programmatic Forward
Jana Meron, Strategic Advisor, Lioness Strategies, LLC
Liz DeAngelis, VP, Programmatic & Media, Media.Monks
Some may wish we'd go back to the old days of faxing IOs, but that's not how programmatic will play out. In this session, we'll create space to discuss the current and future state of programmatic advertising and come away with ideas on how to proceed as our businesses evolve.
Optimize Your Ad Manager Experience
Danny Cheng, Product GTM Lead, AMS, Google
Curious about getting more out of Ad Manager tools? Looking to maximize daily productivity and learn more about upcoming features? This session’s for you! Join Ad Manager product expert Danny Cheng for a discussion on the 7 “must know” tips to make trafficking, reporting, and yield management easier.
How to Buy Future Time -- Interactive Workshop
Joanna Bloor, CEO & Founder, The Amplify Lab
You work in an industry where everything is measured, every dollar, click, hour, and impression. You facilitate the methods in which others buy the ability to move and persuade customers to see, learn more, desire, and buy into a product's potential.
You are experts at the mechanics of buying potential.
Shouldn't you be the same regarding the most incredible product on the planet? Someone's future time. It's what you choose from others. It's what others choose from you.
Join Joanna as she reframes what you already know and, in doing so, transforms everyone's future.
Mid-Morning Breakouts
How CTV is Changing Digital Advertising
Dave Morgan, Founder & CEO, Simulmedia
Noah Levine, Vice President, Advanced Advertising, Warner Bros. Discovery
For a long time digital publishers felt entitled to broadcast budgets as if broadcast was going to die. Like all forms of media, TV evolved instead of dying and now it's changing digital advertising in significant ways. Dave Morgan and Noah Levine discuss where CTV will take us.
AdTech Scramble
Session details to be announced!
Selling Future Time -- Interactive Workshop
Joanna Bloor, CEO & Founder, The Amplify Lab
You have two people buying your story of the future. Your amazing team of people who look for you to lead them into the future asking: How can I learn and grow? Help me understand why I should stay? How do you see my career evolving in the future? Your boss and their bosses who look to you for a vision of the future asking...Why should we invest in this new person/system/tool? How can you make it more efficient? Why can't we use this new shiny tool?
If you feel stuck in the middle and frustrated because it seems impossible to make everyone happy, this session is for you. Joanna Bloor will take you through a framework that shifts the conversations from ""I want x"" to "Can we have x?" moving from it being your job to their agency. Plan to roll your sleeves up with the others in the room as you create real-world strategies.
Navigating Sustainability in Advertising
Dave Murnick, CEO & Founder, DLM Digital Media Partners LLC
Deva Bronson, EVP, Global Head of Brand Assurance, dentsu Media
Carbon, sustainability, responsible media, corporate responsibility, SSO…so much to follow and understand. Deva Bronson EVP of Brand Assurance and Sustainability Council at Dentsu and David Murnick from DLM Digital Partners & Head of Partnerships at 51toCarbonZero will share their perspectives on what they are seeing, hearing, expecting, and advising in this space. What do publishers know? What should they know? What should they be doing and by when? How do they even get started?
Fireside Chat on The Black Tech Tax
Christopher Kenna, Founder & CEO, North America of Brand Advance Group
Rob Beeler, Founder & CEO, Beeler.Tech
In an important and likely uncomfortable conversation about the hurdles diverse-owned media businesses face, Christopher will discuss what the black tech tax is and it's implications. This provoking exchange will shed light on the ways that current processes hinder investment from diverse publishers, and what we, as leaders, can do to change that.
The Innovation Challenge: How to Match Product Velocity with Commercial Readiness
Ari Paparo, CEO, LaunchScience
Ad tech veteran Ari Paparo shares his research into how innovative companies commercialize their innovations into successful product launches. What are the best practices for operations and product marketing when everyone is moving fast.
First-Party Data Strategies: What's Hot and What's Not as Hot?
Josh Peters, Head of Global Commercial Data Strategy, Partnerships, and Governance
The Washington Post
Bethany Hillman, VP, Data and Advertising Operations, TelevisaUnivision
First party data strategies right now is about placing bets on which way things will play out in the future. Bethany and Josh are going to share what they are focused on, how they explain their strategies to management and what they think comes next.
Christopher Kenna on the Black Tech Tax, continued
Christopher Kenna, Founder & CEO, North America of Brand Advance Group
This breakout will create an opportunity for Christopher Kenna and our attendees to continue the conversation about the black tech-tax and how we can do better for diverse-owned media companies.
Kane vs. Kane: The Tradeoffs of Resellers
Chris Kane, Founder, Jounce Media
To resell or not to resell? That’s the question for publishers. In this session, Jounce Media’s Chris Kane will present both sides of the argument – the reasons publishers should avoid reselling and prioritize maximally direct supply chains and the reasons publishers should access DSP demand through both direct and indirect supply chains.
The Future of Media will be Automated
Brian Morrissey, Founder, The Rebooting
Rob Beeler, CEO & Founder, Beeler.Tech
Brian and Rob have been watching media evolve from different sides of the business over the past couple of decades. There is no doubt that new insights will emerge when these two talk about automation, subscription models, big tech, and the future.
Media Responsibility and Brand Safety
Erica DeLorenzo, SVP Operations, BRIDGE
Kristofer Doerfler, Director of Innovation & Sustainability Lead, CMI Media Group
There is no brand safety without healthy online communities. Media responsibility efforts, from supporting credit and reliable news to delivering on more sustainable advertising solutions, will restore trust in the ecosystem and drive more regenerative business growth.
Creating Community within Community for Non-Executives
Melissa Chapman, Head of Community & Operations, Beeler.Tech
Community helps us all move forward more quickly than if we work alone, but if you're new to the industry, you may have fewer connections than you need to feel plugged in. In this session, Beeler.Tech's Melissa Chapman will discuss the resources we currently have and those that we have in the works. You'll have the opportunity to share your thoughts on how we best-equip you and our teammates to grow their community.
At Beeler.Tech, we believe that community trumps complexity. As you build your business, you need partners who can help you. That's why we partner with leading solution providers who are committed to making publishing a thriving business, and their support helps make our events possible for you and our community.
In ad ops, all eyes are on you to drive revenue. Of course, nothing about what you do is easy. In fact, everything about how you do your job – technology, best practices, regulations – is a moving target. But your need to succeed and hit big numbers despite those often seismic shifts never changes.
Beeler.Tech is your exchange for what’s possible as an ad ops professional. Through our close-knit community, genuinely helpful content, and meaningful one-on-one connections, let’s break through the noise of our industry together.
Directions: Upon arrival at Pier 57, attendees should cross 11th Ave at 15th Street and enter through the North Entrance doors of Pier 57 (the entrance is to the left of the Google-branded doors, guests should not enter at the Google-branded doors). Upon entry, attendees will be greeted by our Hospitality Ambassadors.